10 most frequently mistakes by Google Adwords and how you prevent them.


Google Adwords were Trend in Marketing in the year 2006 and they will be intelligent operated marketing in the year 2007.

 

In this article you can see how people make mistakes using Google Adwords and how they could prevent it.

 

Mistake 1: Proud of your Firm Name.

 

It would not work any way if you sell for example Bikes and you are marketing your Company Name except the Bikes Names like Mountain Bikes. Your Customer would never find you, your firm, and your products by Google Adwords, who is looking for Bikes. If you don’t use any good Keywords for Google Adwords, he will ignore you %100.

    

Mistake 2: When you do not think about your Customer!

 

Does your URL say to your customer what you are marketing?  If not, try to optimize your domain name. It doesn’t say anything about your Bikes Marketing if you use www.PickersStore.com. But www.AllForMountainBikes.com tells a lot about you and your company.

Mistake 3: When you do not use correct keywords!

 

Would you believe me I can read your mind right now? No? Why would you believe you could read your customer’s mind who is looking for something by Google Adwords? Please research your Keyword professional.

 

Mistake 4: When you do not check out what you are actually doing!

 

If you are talking about Homo sapiens this is a result of a long research and knowledge.  Why do you believe your Adwords are optimal and perfect if you put for first time online?  There are many professional ways and tricks to optimize your Google Adwords from %100 to %2000.

 

Mistake 5: When you do not think what you should do before!

 

What does do your potential customer before they look for you? What kind of keywords do they use? There are 2 different customers who maybe will find you by Google Adwords. The first group is looking to find out some information about your product and the second group is already informed and looking to buy your product. That means you should use keywords what would help both of different customers. 

 

Mistake 6: When you do not think what happens after that!

 

What would happen after Click? The customer is in your Store now. What now? Look at him? Could you see what he is doing? Do you know why he is visiting your store? Do you know what he is looking for? Could he find you easily and take a contact with you? Or maybe you are not there? Try to give your costumer enough information. Give them this filling they are getting the best information on the web.


Mistake 7: No Goals

 

Would you drive a car without any goals? Actually you don’t. Why don’t you have any Goals for your Google Adwords Champagne? What should it do for you? It should sell something, advertize you and your firm, or it should be there because everyone does it?  If you have many goals, you should start with many campaigns.

    

Mistake 8: When you believe Number 1 is the best!

 

Have you ever thought that people are not surfing in internet with the same reason and the same background? Some people click on the first one who is looking for nothing special on the web. That means first place is not always the best. Try to find out which position is for you the best one.

 

 

Mistake 9: When you believe that Money can replace Brainpower!

 

Do you know the story about one American in France? He could not speak in French and he tried to talk louder and louder to tell he would like a double bed room for 2 days. He thought if he talks loud he can tell him what he wants. That is exactly how Google Adwords works. You do not believe you have worst keywords and you try to pay more to come up more than before.

 

 

Although, when I think it would be good for me and my customers if you are my concurrent. Please do that and you should know Google will penalize you if you do that so. J

Much better, try to find someone who is specialized and invest in this way. You will pay only one time. Then you know how much you could earn with your Google Adwords.

 

Mistake 10: "Now we have Adwords too!"


It is so painful if you would take a knife, spoon, and fork and try to get out your own eye. Or you do not have any knowledge about cars and try to fix your car with a screwdriver.

 

 There are only 2 options if you have Google Adwords:

 

ü  You spend a lot of money and you are like a sweet white lamb with big eyes and he is surprised when some dangerous wolfs are coming closer and closer.

 

ü  You are in a market where still no one uses Google Adwords. In this case you are like a sweet lamb with big eyes stay in a Dead End Street and waits for wolfs.

 

I am sure you would never do something like that with your health or your car.  Please find a specialist and let him do that all work for you.

 

The best way is not just to know something but you should do that too in praxis. Try to find out one mistake in your Adwords and check out your champagne with this error.  Just with your Initiatives you can use all these tips to earn money with Google Adwords.