Search engine optimization is a vast term to be described, so it has been divided in to two different concepts depending on the SEO functions performed. There are some SEO factors which affect the web page actually how it is going to be displayed but many of them have nothing to do with the web page display. Such SEO factors are classified under off page website optimization category. Factors which directly effect web page display are known to be on page search engine optimization.

On page search engine optimization can be defined as “the factors limited  within a web page that effect its position in the search engine results” On page optimization includes a lot factors like keyword Density, words in the title tag, content of the web page, page titles, link structure of the website, HTML validation and several other factors. Here are some on page optimization factors to get your web page indexed:

Including Keywords in the Domain Name

Pick your website URL strategically; choose a domain name particularly relevant to your business. Including keyword in the domain name is also a good idea. Short and easy to remember domain names perform brilliantly when it comes to generate web traffic.

Content Optimization

Each page has its own relevance in your website performance so review each page individually. Content of every page should be unique, fresh and original. Instead of being keyword stuffed it should be relevant to the context and business oriented. Each web page should be optimized with proper headlines as well as appealing page titles.

Google Sitemap

Another step that will

ensure all of your pages are visited by search engine robots is submitting XML sitemap, uploading it to the server and registering it to the Google site map tool. A site map contains text links from all of your web pages. It helps users finding exactly what they are looking for from the precise summary as well as help search engine robots to land on interior pages of a website.

Meta Tags
 
Meat tags are crucial on page optimization factor. Most important meta tags are title and description meta tags. Title tags are brief description what your web page is all about. Search engine bots get an exact idea about the theme of you web page after reading the description tag

Use of Different Title Tags for all pages
 
Using different title tags for all the pages of a website will definitely work for your better ranking in search engines. Try to accommodate your main keywords and search phrases in your title tag and highlight them as much as possible but the title should always reflect page content.
 
Link Architecture Strategy

All your website pages should be organized and linked with each other strategically. Search engines consider web pages that have many words in common to be semantically close, and ones with few words in common to be semantically distant. Important page of your website should be linked to every page of your website. All the links should be working and come from good websites.

Tarun Gupta is Director of the SEO India Company which offers complete Search Engine Optimization Services to carry out optimization activities successfully.